Barbara Schandl is a highly experienced Consumer & Shopper Insights professional. Barbara has 18 years of experience in Mondelez and formerly Kraft Foods, across a variety of Global, Regional and Local Insight roles. From a geographic perspective her deep expertise lies within Emerging Markets. Prior to her current position as Global Senior Shopper Insights Manager, her experience has stretched across Consumer Insights, Brand Marketing, Strategy and Innovation. During her time with the business she has worked closely with most of the business units around the world, and has worked and lived in Austria and Switzerland, currently based in Zurich. Barbara is truly passionate about people understanding and drives her agenda with great spirit and positive energy!