Using machine learning to improve customer intelligence capabilities

  • Moving from NPS to customer journey mapping to leverage customer feedback
  • Understanding the advantages machine learning can bring to qualitative analysis, such as speed, unbiased analysis and scale
  • Deploying a 2-step approach combining machine learning with in-depth interviews

Location: Main Room Date: February 19, 2020 Time: 3:30 pm - 4:00 pm Noah Roychowdhury, Colt Alex Holmes, Northstar Research