Susi Thorimbert, Eurosport / Discovery Head of Research
Susi began her career in international media working at agencies based in Paris, London and Düsseldorf. She joined Eurosport in 2000 and her role has evolved from supporting the ad sales team with insight and ad campaign effectiveness research to overseeing the delivery of insights to the whole business. In addition to tactical monthly surveys with the Eurosport’s consumer panel of 3,000 audience members, Susi’s Team runs several strategic multi-country projects each year for stakeholders as diverse as senior management, editorial and rights acquisition or the ad sales house, building a strategic case for decision-making at Eurosport.