Global Insight & Research Director
Jordi Guix is Global Research & Insight Director at the Havas Media Group, dealing with Global clients, project management and research innovation focused on brand, consumer and communication. Previously he led a team of 40 people in Spain & Portugal as the Head of Data & Insights. They helped teams and clients to improve the relationship between brands and consumers through meaningful, effective and efficient communication based on powerful research and insights.
Always linked to consumer knowledge and brand management, before joining HMG Jordi worked as a brand and category manager in Henkel ( FMCG) and also as a client manager and brand consultant in Kantar Worldpanel.